CBR12 BINGO: How-To I work in Marketing, and these days it’s all about data. How are you going to measure it? What does success look like? These are the mundane questions I have to answer every day, so reading this book was a bit like work. But, it fits a BINGO square, so I benefitted in the end. Also, enough interesting nuggets are included to make it mildly interesting. The main takeaway is that asking people to complete surveys is pretty pointless, because people lie […]
Major Insights: People on the Internet Are Racist, Like Porn, and Lie on Social Media
Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us About Who We Really Are by Seth Stephens-Davidowitz
