Sadly this book is out of print and completely unavailable, which is a shame (the one copy I could find for sale is $87, so unless you’re so moved by my review that you’re willing to pay that, this is out of reach for most people). I luckily got this copy back when it first came out in 2006 and it’s a cult classic for me that I re-read every few years. Project X Challengers: Cup Noodle tells the dramatic story of how Cup Noodle was […]
The Dramatic Story of How Cup Noodle Came to Be
Project X Challengers: Cup Noodle by Tadashi Katoh











